What Makes the Maruti Suzuki Ertiga So Successful in the MPV Market?

What Makes the Maruti Suzuki Ertiga So Successful in the MPV Market?

Isn’t it evident that the Maruti franchise is the most talked-about automobile in India? 


Right from 1981, the company has created a brand for itself. We would be glad to tell you about its history if you ask us. 

But that’s a discussion for another day. For now, we will spill the beans on why Maruti Suzuki Ertiga has garnered immense popularity in the MPV market.  

Maruti Suzuki Ertiga, one of India’s most preferred MPVs, is designed to offer flexibility and robust power, giving it an edge over its other models. Riding over the success of advanced technology like SHVS and automatic transmission, the MPV is good to provide you with adventurous vibes of travel. 

Talking about the model’s revenue, the remarkable milestone of 5.5 Lakhs units sales explains its tale of success. Within eight years of its journey, the relatively compact MPV speaks volumes of its everlasting reputation. 

Let’s list down the factors that make Ertiga so popular:

  • Spacious cabin:

Being an MPV(multi-purpose vehicle), Ertiga’s spacious features are the car’s highlights, giving credit to its 2740mm wheelbase. To accompany your dreams, you’ll also have a practical cabin and a cosy ambience.
Get yourself pumped with Suzuki’s latest innovative play studio system. It is compatible with both Apple car play and Android Auto connectivity. For safety, you’ll have dual front airbags, brake assist, etc. Not to mention a 3-star safety rating which is an icing on the cake. 

  • Refined Petrol Engine:

Post the BS6 update; the car has a refined petrol engine. The new Maruti Suzuki Ertiga is propelled by a 1.5-litre, four-cylinder, K15B petrol engine that complies with BS6. The highest power output of this naturally aspirated gasoline engine is 105 PS at 6000 RPM, and the maximum torque output is 138 Nm at 4400 RPM.
A 5-speed manual transmission and a 4-speed torque converter automatic transmission are also included with the engine.

  • Good fuel efficiency:

The new Maruti Suzuki Ertiga only has a gasoline engine, yet it still has exceptional fuel economy. Its 1.5-litre petrol engine, which complies with BS6, features Maruti Suzuki’s brand-new cutting-edge Smart Hybrid technology, which helps to increase fuel efficiency.
Additionally, this hybrid system features brake energy regeneration, torque assistance, and tardy start and stop functions. The Ertiga petrol manual transmission’s quoted fuel efficiency is 19.01 km/l, compared to the Ertiga Petrol automatic’s 17.99 km/l.

  • Factory fitted CNG:

The only BS6-compliant MPV factory-installed CNG in India is the new Maruti Suzuki Ertiga. The same 1.5-litre petrol engine that powers the Ertiga CNG complies with BS6. However, it only produces 92 PS of power and 122 Nm of peak torque.
It only comes with a 5-speed manual transmission. It is highly effective and claims a fuel economy of 26.08 km/kg (kilometers per kilogram).

  • Price and After-sale service:

We’ll get to the cost now. It is one of the most reasonably priced MPVs available in India. Maruti Suzuki Ertiga On-road Price ranges from Rs. 7.59 lakhs to Rs. 10.13 lakhs, and it comes in four variants: LXi, VXi, ZXi, and ZXi+. 

Only the VXi form of the Ertiga CNG is offered, and it costs Rs. 8.95 lakhs. All costs are ex-showroom in Delhi. You need not worry about Ertiga’s after-sales service either because it is a Maruti Suzuki product, which explains why it is so prevalent in India.

Considering the points mentioned above, we can say that Maruti Suzuki Ertiga fulfils the requirements of a full-fledged MVP. 

Now, we’ll throw some light on Maruti Suzuki Service Availability:

  • The company had launched a unique scheme called ‘Saksham’ where customers can get free servicing and parts replacement from the nearest Maruti Suzuki service centre. Under this scheme, customers need to pay Rs. Ten only per month.
  • The company has also introduced a ‘Smartphone App’ that allows customers to track their vehicle’s location and status.

Let’s discuss a bit about other models of Maruti in respect of their prices:


With features like those mentioned in the article, the Ertiga will continue to have a special place in the hearts of many Indians. It has established itself as India’s most popular MPV.

Here’s a surprise for you; Maruti Suzuki has announced its annual exchange offer – valid from April 1, 2022, to March 31, 2023. Hurry! Grab yours now!

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